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Apple fans can renew mobile phones from Sept 15th in Kunming

By : InKunming | Published: 2017-September-14

[InKunming--Kunming] Apple Inc unveiled its new iPhone products, iPhone8, iPhone8 Plus and the most anticipated iPhone X, in the early morning of September 13th. The iPhone X, equipped with various high technologies, is the most expensive one. Consumers have to wait until November to buy an iPhone X.

IPhone8(64GB version), priced 5888 RMB, will go on sale on September 22nd. At present, major online platforms and retail stores have opened pre-order channels. More than 20 people have ordered at the Apple Retail Store while over 500 people have placed an order on 999 mobile website, according to the data. What Kunming Apple fans like most turns out to be iPhone8 with a moderate price.

iPhone8 and iPhone8 Plus

Chief Executive Officer Tim Cook’s latest product, iPhone X.

As the product marking the tenth anniversary of iPhone, iPhone X has some new features compared with former ones, for instance, face ID, an edge-to-edge screen, waterproof and dustproof shell and great processors. The prices of 64 GB and 256 GB storage versions respectively are 8388 RMB and 9688 RMB. Namely, it is by far the most expensive iPhone. People can order it in advance from October 27th and it will officially go on sale on November 3rd.

The iPhone X's price psychologically is a threshold for consumers who are comparing it with that of other two products. The prices for iPhone8 of 64 GB and 256 GB storage versions respectively are 5888 RMB and 7188 RMB. And the prices for iPhone8 Plus are respectively 6688 RMB and 7988 RMB. People can order iPhone8 and iPhone8 Plus at 3:01 pm on September 15th.

Although iPhone8 does not surprise consumers in its design and function, people still show keen interest in purchasing. Compared with previous years, there are more channels to order iPhone8 this year. People can pre-order iPhone8 on major e-retailing platforms like Tmall, Suning, Yihaodian and so on.

At the same time, lots of people choose to pre-order at the Apple Retail Store. They just need to pay 500 yuan as deposit. Then they will get the products during September 15th to 20th.

Click here to view the Chinese report.

(Editors: Rachel, Spencer)

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